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Super Bowls: Serving Bowl Size and Food Consumption
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To the Editor: Obesity has been linked in part to the expanding portion sizes of prepackaged or preserved foods.1-3 However, adults frequently serve themselves the food they will eat for a meal or snack. We investigated how the size of serving bowls influences how much food a person decides to serve and consume in a natural environment.
Methods
Graduate students were recruited to attend a Super Bowl party at 5:30 PM. On arrival, 40 individuals orally consented to participate in an institutional review board–approved study in which they "may be asked questions about food and commercials in party environments, such as at a Super Bowl party." No reference was made to the hypotheses being examined. Each participant was led in an alternating order to 1 of 2 identical buffet tables on opposite sides of an adjoining room and asked, "Would you care for some snacks before the game?" – had . . . [Full Text of this Article]
Brian Wansink, PhD
Wansink@Cornell.edu
Applied Economics and Management
Cornell University
Ithaca, NY
Matthew M. Cheney, MS
Graduate School of Library and Information Science
University of Illinois
Champaign
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