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The AMA's Campaign Against Cholesterol
Fredrick J. Stare, MD
Harvard University Boston, Mass
JAMA. 1989;261(22):3240-3241.
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| Since this article does not have an abstract, we have provided the first 150 words of the full text PDF and any section headings. |
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To the Editor. —
Recently I received an announcement of the American Medical Association's Campaign Against Cholesterol. According to the Wall Street Journal (December 6, 1988), "central to the AMA [American Medical Association]-sponsored project are outright grants of $250,000 each from Merck, Boyle-Midway, a unit of American Home Products, and Kellogg Co. The project's genesis comes from Arthur Ulene. Dr Ulene in recent years has capitalized on his TV fame by creating a business called Feeling Fine Programs, Inc which markets all sorts of multimedia health education materials."
The Campaign Against Cholesterol has developed several approaches for educating Americans about the risk of high levels of blood cholesterol and showing them how to lower that risk. These include a book and an audiocassette program (presumably available from Feeling Fine Programs Inc) and a cholesterol reduction course introduced across the country. Other activities are planned through June 1989. Thus, it seems as
. . . [Full Text PDF of this Article]
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